Re-designing the packaging / bottle labels for an Indian mocktail syrup brand - Zone Syrup.
I had a great time working on this project. Hence, I am purposely presenting the project in a non-realistic 2D format because it brings out a more fun feel and breaks the monotony.
Approach 01:
People usually drink mocktail either at a restaurant or at a party. It directly or indirectly symbolises having a good time. Connecting the idea of having a good time/ happiness/ celebration with the syrup, I had designed following three different interestingly geometrical & fun patterns for the packaging of each flavour. The chosen colour scheme helps create an upscale, fun and quirky image of the brand.
Approach 02:
Zone Non-Alcoholic Bar Syrups (mocktail syrup) are very refreshing. Keeping the idea of freshness, newness, splash of water & colours. I designed following options for the client. The chosen colour scheme and design helps create an upscale and fresh image of the brand.
